RoofingContractor January 2011 : Page 4

The Offi cial Publication of the International Roofi ng Expo DECEMBER 2010 The Premier Magazine for Commercial and Residential Roofi ng and Insulation Best of Success Triumph in Denver DIGITAL EDITION c. s Inc gi i e cts lo og odu no P r ech ing w T ild ie ew o eV r Bu gleV r C a ge Ea tene Ber —E — rco as r l — iewÆ Ta co w F ur i ® g gu r o ra E-gleV se— Ta Arr co Eche ua Ea yBa ay— ® — ar — owG L ot —T ate n w G yL Eas sy S o wG ho k Sl sh Ea sy sy tic n pi ne e Sn Ea asyS gure Alpi Ea n ax pine eg 4— E e 4— Al R m —S Ech o-4 — —R f x— oo P -65 x Ec o-c -Ma nd R ® —W Eco o-o o Ec oB o d Ec ge n S Ec o E dg ste ar co Fa ol E Ec co S ti ti Ec E as Ol EC B EC o Ec E Check out Roofi ng Contractor ’s 2 01 20 011 Buy 1 1 Ro R er’s oofi ofing ofi o Guide Gui ng de R esource .com Web Exclusives at www.Roofi ngContractor AB 14 C FO (9 25 Su 28) E p RT . T p 768-or ly M r O HA 83 anc Co. AB 83 e R Inc VE ; Fa d C . 37 S x: . G N. up (9 LEN 28 93 55t ply ) 76 4-h C D P 7320 A o. 8-Pacifi AL ve I 14 . . E Su 64 . . c Pal ; . n c. P pply Fax me . . . Poly P r alm : (62 . ai me t Av Q Qu ra iri er A As . . es U ue 3) X Un st e Te sph . . . . rs In 0; e. 93 TA TA n it te C Co h al t . . . c. A o chn 4-Th MK ed Coa T Co. . . 96 ol Co C ns nol 1 e MKO 0 u og . . . . . . Divis r O oat truc . 383 e . . vis TRE . . . mo Bu ting TR T n c tio ies pp s) ). n s . . . . . . . . (7 ion EM . . . Ma ildi gs ly. . co . 14 of CO . . . nu ng . . . Pr odu m T Mai d . . . (201) f P . 01 ) 89 ITW Inc nc . . . . actu rod . . . c ro nte ) 3 8-te ts (877) TRU . ct 7 33 or . . rin na RUC pical 9-0025 c na po . . rin g ucts . . ( (8 , (H ) 90 3 9-2 CO al R nc 80 y yd ra . . Sy In dr 7-7 0855 5 ted . . s In c. c 0) 7 In In oof e . . o-74 73 o-931 em c. in . 7 , pa . . . te 80 m (8 00 39-5 Stop/ g . . . . ng -3 ) rt (80 s L . . Prod . . . 5 p/ 92 LC of 0) LL . . . C 641-66 5 . . uc . . . th 88 46 2 e RPM . . t ts . 91 RPM -70 . . s . 07 0 . . 7 . • California’s Blueprint for Green Development 2011 M ANUFACTURER S POTLIGHTS Company Profi les . . . . . . . . . . . . . . . . . . . . . . . . C ONTENTS 74 62 Al lie 9-69 02 d B 09 Ea ; F )7 s uild ax 95 t 3 in : ( -76 4th g P 52 63; S ro 0) Tuc t 62 du Fa . s ct IP 9-6 x: f in o n s S 91 (5 . Co 3 e 20) Joh . . 50 r y Wa r 79 . n . . . . p., R @ ; Fa y Jo 5-. 1 aol x: . . s M . . . oof . . an . . in hn 8 .c (52 . . v . . g 6 om 0) M . . . so 4 . n . . ille, . . Pr 7 R 45 id S . . . Br . . . Ro . . . oduc . o in Ra a -51 T tat . . s. . . . of . . . ts MA . yt ra 83 es . . Me . . ing . . D Siev . . . ec de Asp . . . tal . . . S . (8 iv. T.R e . . . Manu Corp ha . . . . Fo . . . yste 00) . .A rt I . . f . lt . rmi (3 ms 888 act OR: nin g g (520) or s Volume 31, Number 1 G M X I nc . M ul e-Hi de Pr od uc ts Co . In c. (80 0) 786 -1 49 2 20 F EATURES Fighting for City Hall Companies Team Up to Restore Milwaukee Landmark . . . . . . . 70 74 77 82 A BOUT T HE C OVER The Offi cial Publication of the International Roofi ng Expo MAN U CTURER S FA MRCA Revs Up in Indianapolis Technical Sessions Highlight MRCA’s Annual Conference . . . . . Milwaukee’s City Hall was restored by a team of engineers, architects, roofi ng contractors and specialized craftsmen. Photo by Eric Oxendorf. GHT TLI PO JANUARY 2011 Spotlights Begin On Page 20 201 1 Roof Coatings Save More Than Energy Elastomeric Coatings Can Restore and Protect Roofs . . . . . . . . METALCON Raises the Bar Las Vegas Show Marks Event’s 20 th Anniversary . . . . . . . . . . . Fighting City Hall for www.roofi ngcontractor.com > Roof Coatings Save More Than Energy C OLUMNS 5 Smart Business by Jim Olsztynski . . . . . . . . . . . . . . . . . 14 Measuring Up by Monroe Porter . . . . . . . . . . . . . . . . . 16 Leadership Selling by Rick Davis. . . . . . . . . . . . . . . . . . 18 Editor’s Note by Rick Damato . . . . . . . . . . . . . . . . . . . . . . D EPARTMENTS 2011 International Roofi ng Expo Exhibits & Conference February 16-18, 2011 Las Vegas Convention Center Las Vegas, Nevada www.TheRoofi ngExpo.com 8 New Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 Classifi eds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 85 Advertiser Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 90 Industry News. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . twitter.com/roofcontr www.facebook.com/Roofi ngContractor Western States Roofi ng Contractors Association (WSRCA) 37 th Annual Convention and Trade Show Western Roofi ng Expo 2011 Peppermill Resort, Reno, Nevada June 5-8 www.WSRCA.com 4 RoofingContractor January 2011

International Roofing Expo
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