ICS August 2011 : Page 6

Editorial Comment By Jeffrey ® Stouffer Publisher ] Evan Kessler Eastern Regional Manager ] Chris Dunham Western Regional Manager ] Jim Roy Editor ] Jeffrey Stouffer Sr. Art Director ] Rick Arvidson Art Director ] Manda Chan Production Manager ] Amy Levin CONTRIBUTING EDITORS Jeff Bishop, John Braun, Dave DeBlander, Aaron Groseclose, Gordon Hanks, Stanley Quentin Hulin, Howard Partridge, Steve Toburen, Ruth Travis Tools of the Trade very August, ICS takes a look at some of the most common tools and equip-ment used by the carpet cleaning professional. True, we pretty much do the same thing throughout the rest of the year as well, but we’ve designated August as our truckmount issue for…well, pretty much as long as I can remember. By any measure – including our own annual equipment market study – truck-mounted cleaning equipment is the primary choice of most carpet cleaners. And anyone’s whose done even a cursory bit of window shopping of late knows that there are more models, features and options available than ever before. To that end, we thought we’d try and help clarify things a bit by going straight to the source. With “Truckmounts: The ICS Interview” (page 26) we spoke with five of the industry’s top manufacturers to get an idea of what’s been going on with truckmount R&D, what influences development and design, and where the industry’s headed in the near and not-so-near future. A high-tech, state-of-the-art powerplant is nice and all, but it’s not much more than a well-engineered paperweight without the right accessories. In “Scrub Wands, Extraction Tools and More” (page 18), “Gadget Man” Gordon Hanks breaks down some of the basics as far as style, use and options go, explaining some different design elements, features to keep in mind when walking the supplier’s aisles, and even gets into some of the less-traditional equipment that’s made its way into the marketplace in recent years. While it is our truckmount issue, we’ve also stocked August with some other, just as exciting topics. Among other things, Jeff Bishop wraps up his “The Disaster Division as a Separate Diversification” series (page 40), John Braun tells you how to “Get Your Cleaning Web site Up and Running” (page 22) and Steve Toburen ties up his latest trilogy on page 14 with “Building the Job Ticket – Part III.” Never let it be said we don’t try and cover all the bases. E BNP Media Company, II, L.L.C. Publishing and Sales Office: 22801 Ventura Blvd., Suite 115 Woodland Hills, CA 91364 Phone: (818) 224-8035, Fax: (818) 224-8042 E-mail: ICS@bnpmedia.com Publisher ] Evan Kessler (303) 255-1263 Eastern Regional Manager ] Chris Dunham (410) 327-8917 Western Regional Manager ] Jim Roy (818) 224-8035, ext. 2215 Classified Sales Manager ] Sharon Ward (847) 405-4017 CORPORATE OFFICE: 2401 West Big Beaver Road, Suite 700 Troy, MI 48084 www.bnpmedia.com CORPORATE DIRECTORS Publishing ] Timothy A. Fausch Publishing ] John R. Schrei Corporate Strategy ] Rita M. Foumia Marketing ] Ariane Claire Production ] Vincent M. Miconi Finance ] Lisa L. Paulus Creative ] Michael T. Powell Directories ] Nikki Smith Human Resources ] Marlene J. Witthoft IT ] Scott Krywko Clear Seas Director ] Beth A. Surowiec Custom Media Group ] Christopher Wilson Marketing Contact/Manager ] Kelly Shekell AUDIENCE DEVELOPMENT Audience Development Coordinator ] Christina Gietzen Multimedia Specialist ] Alison Illes Audience Audit Coordinator ] Carolyn M. Alexander BNP Media Helps People Succeed in Business with Superior Information Connect with ICS, wherever you are! Follow ICS on Twitter > Single Copy Sales Ann Kalb Tel. (248) 244-6499 E-mail: kalbr@bnpmedia.com For subscription information or service, please contact Customer Service at: Tel. (847) 763-9534 or Fax (847) 763-9538 or e-mail ICS@halldata.com Web: www.icsmag.com List Rental Postal contact: www.twitter.com/ICSMag Find us on Twitter @ICSMag. Get great article headlines, communicate with our staff and share your opinion with us. Become a Fan of ICS on Facebook > www.facebook.com/ICSCleaningSpecialist Connect, share and interact with other individuals in your industry. We’ll share the latest information and events going on around you. 6 Cleaning Specialist | August 2011 Kevin Collopy at 800-223-2194 x 684 Kevin.Collopy@infogroup.com Email contact: Michael Costantino at 800-223-2194 x 748 michael.costantino@infogroup.com

Editorial Comment

Jeffrey Stouffer

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