BNP Media ICS Media Kit : Page 8

2012 ICS Editorial Calendar s4RUCKMOUNT%QUIPMENTAND!CCESSORIES'UIDEs-OISTURE-ETERSAND$ETECTION0ROCEDURESs,OOKINGAT,EASINGAND&INANCE/PTIONS s0RESSURE&#0d;7ASHING Advertiser Services: 4RUCKMOUNT!DVERTISERS2ECEIVEAN%NHANCED,ISTINGs-UST&#0d;3EE0RODUCTS'ALLERYs3PECIAL6IDEO0RESENTATION January Ad Close – December 6 February Ad Close – January 5 s#ARPET&#0d;CLEANING#HEMICAL-ARKET3TUDYs!TTACKING/DOR0ROBLEMSsv'REENv#ARPET&#0d;#LEANING#HEMICALSs0OST&#0d;#ONSTRUCTION#LEANUP Advertiser Services: -UST&#0d;3EE0RODUCTS'ALLERYs3PECIAL6IDEO0RESENTATION March Ad Close – February 3 s$ISASTER2ESTORATION-ARKET3TUDYs%DUCATION&#1a;%VALUATING!LLTHE/PTIONSs-AINTAINING7OOD&LOORS7ITHOUT3ANDING s0ACK&#0d;OUTSFOR#ONTENTS2ESTORATION Advertiser Services: -UST&#0d;3EE0RODUCTS'ALLERYs3PECIAL6IDEO0RESENTATION April Ad Close – March 9 s#OMPANY3HOWCASE!DVERTORIALSs)DENTIFYINGAND#ARINGFOR,EATHERs-AINTAINING6#4&LOORINGs,OW&#0d;MOISTURE#ARPET#LEANING Advertiser Services: !DVERTORIAL0AGEs&OR!DVERTISERSs-UST&#0d;3EE0RODUCTS'ALLERYs3PECIAL6IDEO0RESENTATION May Ad Close – April 5 s#LEANINGAND-AINTAINING!IR$UCTSs)!1&#1a;3CRUBBINGAND&ILTRATIONs3OOTAND3MOKE&#0d;DAMAGE2ESTORATION s)2#AMERASANDTHE3CIENCEOF4HERMOGRAPHY Advertiser Services: !D3CORE&#1a;-EASUREs9OUR!DS)MPACTs-UST&#0d;3EE0RODUCTS'ALLERYs3PECIAL6IDEO0RESENTATION June Ad Close – May 11 s!NNUAL$IRECTORYAND"UYING'UIDEsh$YEINGvTO-AKE-ORE-ONEYs'OING-OBILE&#1a;4AKINGTHE/FFICE)NTOTHE&IELD s(OW)MPORTANTISA7EBSITE2EALLY&#1f; Advertiser Services: Special Video Presentation Home ICS L!VE Integrated Media Print Ad Rates Editorial Calendar

2012 ICS Editorial Calendar

January <br /> Ad Close – December 6<br /> <br /> • Truckmount Equipment and Accessories Guide • Moisture Meters and Detection Procedures • Looking at Leasing and Finance Options • Pressure-Washing <br /> Advertiser Services: Truckmount Advertisers Receive an Enhanced Listing! • Must-See Products Gallery • Special Video Presentation<br /> <br /> February <br /> Ad Close – January 5<br /> <br /> • Carpet-cleaning Chemical Market Study • Attacking Odor Problems • ”Green” Carpet-Cleaning Chemicals • Post-Construction Cleanup<br /> Advertiser Services: Must-See Products Gallery • Special Video Presentation<br /> <br /> March <br /> Ad Close – February 3<br /> <br /> • Disaster Restoration Market Study • Education: Evaluating All the Options • Maintaining Wood Floors Without Sanding • Pack-outs for Contents Restoration<br /> Advertiser Services: Must-See Products Gallery • Special Video Presentation<br /> <br /> April <br /> Ad Close – March 9<br /> <br /> • Company Showcase Advertorials • Identifying and Caring for Leather • Maintaining VCT Flooring • Low-moisture Carpet Cleaning<br /> Advertiser Services: Advertorial Page • For Advertisers • Must-See Products Gallery • Special Video Presentation<br /> <br /> May <br /> Ad Close – April 5<br /> <br /> • Cleaning and Maintaining Air Ducts • IAQ: Scrubbing and Filtration • Soot and Smoke-damage Restoration • IR Cameras and the Science of Thermography<br /> Advertiser Services: AdScore: Measure • Your Ad’s Impact • Must-See Products Gallery • Special Video Presentation<br /> <br /> June <br /> Ad Close – May 11<br /> <br /> • Annual Directory and Buying Guide • “Dyeing” to Make More Money • Going Mobile: Taking the Office Into the Field • How Important is a Website Really?<br /> Advertiser Services: Special Video Presentation<br /> <br /> July <br /> Ad Close – June 4<br /> <br /> • Cleaning and Maintaining Tile and Grout • Cleaning Techniques for Upholstery • Software for the Carpet Cleaning Professional • Xactimate 101: The Basics<br /> Advertiser Services: Must-See Products Gallery • Special Video Presentation<br /> <br /> • Truckmount Carpet-cleaning Equipment Market Study • Scrub Wands, Extraction Tools and More • Truck-mounted Cleaning Equipment • Non-traditional Business Opportunities<br /> Advertiser Services: Must-See Products Gallery • Special Video Presentation<br /> <br /> September <br /> Ad Close – August 6<br /> <br /> • Drying Systems and Equipment • Wood Flooring and How to Maintain It • Walk-behind Scrubbers and Other Floor Care Machines • Should Carpet Cleaners Carry CPL Insurance?<br /> Advertiser Services: Must-See Products Gallery • Special Video Presentation<br /> <br /> October <br /> Ad Close – September 10<br /> <br /> • Cleaning Procedures for Addressing Allergens • Cleaning and Maintaining Resilient Floors • Vacuums: Making the Right Choice for You • Green vs. Clean: Finding the Right Combination<br /> Advertiser Services: Must-See Products Gallery • Special Video Presentation<br /> <br /> November <br /> Ad Close – October 5<br /> <br /> • Trauma Cleaning and Bio-recovery • Portable Floor Care Equipment • Add-on Service Offerings for the Cleaning Professional • Documentation: Tools and Techniques<br /> Advertiser Services: Must-See Products Gallery • Special Video Presentation<br /> <br /> December <br /> Ad Close – November 7<br /> <br /> • Showcasing Technology in Cleaning and Restoration • Water-Damage Restoration • Utilizing Dehumidifiers and Air Movers on the Job • The Science of Encapsulation<br /> Advertiser Services: Must-See Products Gallery • Special Video Presentation

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